Our Blog

10 Email Marketing Tips to Boost Your Business this Christmas

Posted in Blog by Cobb PR on 11th November, 2014

By Laura Comben

Christmas is nearly here! As purse strings start to loosen, and the festive cheer starts to spread, marketers should be thinking about executing the perfect emailing marketing campaign. A range of opportunities can be found within B2B and B2C, from brand awareness and heightened engagement to retaining clients and generating sales. While emailing marketing is hard to ignore at this time of the year, not everyone makes the most of the time. Use these ten tips to end Q4 in style. Read more…

White Paper: Is SEO Dead? 5 ways to rank higher in 2015

Posted in Blog, Digital by Cobb PR on 10th November, 2014

By Christian Ryan

I’m sure you will have seen this question either in a Tweet, a blog headline or banded about at a conference recently.

The simple answer is, NO… Adapted, yes, different, yes. But SEO is still a massively important aspect of any successful company’s digital strategy.

Read more…

The 5 Cs of Content Marketing

Posted in Blog by Cobb PR on 31st October, 2014

By Laura Comben

Content marketing is a term that you simply cannot ignore in 2014. It was reported in July that 74% of CMO’s think that customised content is the future of marketing while 91% of B2B companies now use content marketing to attract new customers. Although content marketing has been around for some time, the sharp rise in uptake took place at the start of 2013. As more social media algorithms now focus on creative, original material, businesses from all sectors have now started to type furiously in order to fight their way onto our feeds. As Cobb Digital ventures down new content marketing avenues with new and existing clients, we reflect on the key elements that put the ‘c’ in content marketing.

Read more…

Google Penguin 3.0 Released

Posted in Blog by Cobb PR on 20th October, 2014

By Christian Ryan

Google released the first Penguin update (3.0) for over a year last Friday (17/10). Social media was awash with speculation over the weekend as websites increased and decreased as a result.

A Google representative confirmed the algorithmic update to Search Engine Land on Monday (20/10). This is the sixth version of the Spam busting Penguin to be made live since the first of the updates in April 2012.

Read more…

Breakfast seminar: Where recruitment meets social media

Posted in Blog, Events, Social Media by Cobb PR on 20th October, 2014

llj

LoveLocalJobs.com and Cobb Digital would like to formally invite you to an exciting free breakfast seminar: ‘Changing World of Recruitment: Using social media to beat your competitors’.

Read more…


News

Lunchtime News – February

Posted in News by Cobb PR on 5th February, 2014

The February edition of ‘The Lunchtime news’ is now available to view online.

Read more…

Cobb PR’s Managing Director chosen to judge a prestigious national award

Posted in News by Cobb PR on 30th January, 2014

The Managing Director of Sussex based PR and marketing agency Cobb PR has been invited to be a judge at the 2014 Chartered Institute of Public Relations Excellence Awards.

Read more…

Cobb PR celebrates more success

Posted in News by Cobb PR on 6th January, 2014

Award winning PR agency, Cobb PR, is celebrating more success this week.

Read more…

Fabrice Muamba helps launch BrightonandHoveJobs.com and Albion Partnership

Posted in News by Cobb PR on 18th December, 2013

Cobb PR client BrightonandHoveJobs.com has teamed up with Brighton & Hove Albion to ensure Academy youngsters have the right skills to succeed in work when their careers come to an end.

Read more…

Locate East Sussex featured in The Argus

Posted in News by Cobb PR on 10th December, 2013

 

Cobb PR client, Locate East Sussex,  is on the front page of the Argus Business Section today after commenting on a report by the London Stock Exchange (LSE). The Argus piece features two of the six local companies that made the LSE list of the 1000 most inspiring companies in the UK. Read more…